Inside Story of Sports Media Business with John Kosner, Ed Desser & Seth Wickersham

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We like to call ourselves "the world's most literate sports betting podcast" for a good reason! Today host and best-selling author Chad Millman welcomes on three fellow sports media luminaries to discuss two new books. John Kosner is a long-time sports media executive, including a very successful leadership career at ESPN, where he was a huge advocate for sports fantasy and betting content. He has co-authored a new book with sports business luminary Ed Desser, who was at the forefront of turning the "Showtime" Los Angeles Lakers into a modern media brand. Desser then spent two decades doing the same thing for the NBA. Their new book is called ‘We're Live: Inside the Big Business of…