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Gatekeeper Hacks, AI vs. High-Touch Sales & Knowing Your Worth | Women in Sales Round Table (Pt. 2)
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In Part 2 of our Women in Sales Round Table on The Paycast Network, host Chase Gunnell and Steven Morris sit down with merchant services leaders Lynn Soram, Tina Waldrop, and Raquel de la Fuente for an unfiltered conversation on B2B sales execution, mindset, and industry shifts. Key Highlights The "Sell Me the Duck" Challenge: An impromptu masterclass in consultative sales positioning and creative persuasion. Quota Attainment Realities: Breaking down data on why female sales professionals excel in complex B2B sales cycles through active listening and empathy. Winning Over Gatekeepers: Actionable tactics for turning gatekeepers into internal champions and strategic allies. Career Lessons &…