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Product Therapy

Product Therapy

Coaching Roadmaps

Nov 13, 2025 · 38m

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On this episode

About this episode

Christian sits down with Lea to demystify roadmaps, stripping them down to their job-to-be-done: connect strategy to execution without pretending ideas are certainties. They dig into how to craft outcome-based roadmaps that ladder to business results, when timeframes beat dates, and how to use high-integrity commitments without turning your plan into a promise trap, or feature factory. Today’s episode will discuss: Why executives love roadmaps yet teams resent them The two types of roadmaps destined to fail How to frame outcomes in a roadmap Why timeframes trump dates When to use high-integrity commitments (HICs) Coaching leaders to swap false control of features for real control of context…