
Micro Weirds: The Small Marketing Move That Makes You Unforgettable featuring Paul Watson | S2 E19
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About this episode
In this episode, Jake Brown and Paul Watson explore the idea of micro weirds; the small, subtle things that make a person memorable without feeling forced or performative. They connect the concept to ADHD, masking, authenticity, and how to use personality in business without turning it into a gimmick. Paul shares practical ways to spot and test your own micro weirds, from word choices to email signoffs to face-to-face interaction. In this episode: Jake and Paul talk about: Using “micro weirds” to stand out Small, authentic quirks or details that make someone memorable without becoming distracting or unprofessional. Bringing personality into marketing and networking From dad jokes and LEGO…