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The Businesswoman’s Edge

The Businesswoman’s Edge

Episode 14 - The Psychology of Business Growth, Confidence, Decisions & Taking Bigger Risks | Lily Parker

Sep 10, 2026 · 14m

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About this episode

What really happens inside the mind of an entrepreneur when a business begins to grow? In this episode of The Businesswoman’s Edge, Lily Parker explores the psychology behind business growth, confidence, decision-making, uncertainty, and taking bigger risks. Business growth isn't only about strategy, marketing, or money. As a company grows, the founder has to grow too. Bigger opportunities often come with bigger decisions, greater uncertainty, increased responsibility, and the need to trust your judgment. Lily Parker explores how successful women entrepreneurs develop confidence, make decisions without having perfect information, handle fear, evaluate risk, learn from failure, and move…