What Writers Can Teach Entrepreneurs About Creating with Harlan Coben

About this episode

What does it really take to write a great story—and to create anything worth making? Bestselling author Harlan Coben joins Guy Kawasaki to talk about the messy reality of writing, from finding ideas everywhere to turning inspiration into actual pages. Coben shares why he believes in “incremental ambition,” why research can become an excuse not to write, and how knowing the ending gives him the freedom to discover the story along the way. He also explains why emotion is the fuel behind every great thriller and why creators should chase hearts, not dollars. Along the way, Coben discusses his new book, Plot Twist, a candid guide to writing, life, creativity, and the messy first draft. -- Guy…