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Magic Thread Media

Magic Thread Media

Why We’re Wired to Play with Mia Sundstrom, National Institute for Play

Oct 21, 2026 · 27m

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About this episode

What if play belongs in your day before the work is done? Mia Sundstrom, CEO of the National Institute for Play, joins Amy Lynn Durham, founder of Magic Thread Media, to explore why we’re wired to play and what happens when we keep pushing that impulse aside. Carrying forward the work of her grandfather, pioneering play researcher Dr. Stuart Brown, Mia brings a fresh perspective to productivity guilt, childhood curiosity, and the pressure to be good at everything we enjoy. Ahead of her TEDxClovis Play talk, Mia explores the connections between play, creativity, empathy, and human connection. She also raises a curious question for an AI-driven world: if we give machines room to experiment…