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Iowa Everywhere

Iowa Everywhere

CW Pod: CEO Reynolds Cramer on How Fareway Stays Different

Oct 13, 2026 · 54m

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About this episode

How has Fareway built a loyal following across Iowa and the Midwest? Fareway CEO Reynolds Cramer joins Chris Williams on the CW Pod to discuss the company’s approach to grocery shopping, food prices, customer service, technology, and community. Cramer shares the story behind Fareway’s growth, what sets the grocery chain apart from its competitors, and why relationships with customers and local communities remain so important. The conversation also covers online grocery shopping, AI, changing consumer attitudes toward food and health, and the challenges facing the grocery industry. Plus, Cramer discusses Fareway’s involvement with NIL, the growth of the Cyclones’ athletic programs, and his…