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Pop Culture Happy Hour

Pop Culture Happy Hour

The hidden money financing your favorite songs

Sep 7, 2026 · 26m

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On this episode

About this episode

We all need a trusted source for music discovery – a music-savvy friend or family member, a music site – or someone on social media. But are influencers taking money to promote music and not telling you? Today we’re bringing you an episode of NPR’s It's Been a Minute , where host Brittany Luse talks to NPR music reporter Isabella Gomez Sarmiento about the details and broader implications of this practice. Connect with Pop Culture Happy Hour: Letterboxd / Facebook Our weekly newsletter Support public media with NPR+ and enjoy perks for over 25 podcasts like this one. This show’s perks include bonus episodes and sponsor-free listening. Learn more at plus.npr.org . See pcm.adswizz.com for…