Starcast Join the waitlist
The Daily Mastermind

The Daily Mastermind

Your Business Is Not Your Identity

Oct 7, 2026 · 9m

Coming soon to iPhone. Already have it? “Listen in Starcast” takes you straight there.

On this episode

About this episode

George Wright III challenges founders to consider who they would be if their business failed, arguing that many entrepreneurs let their business become their identity, which makes setbacks feel personal and reduces objectivity. Wright introduces real estate entrepreneur Rod Khleif, who describes losing $50 million in 2008 and stresses that real estate or any “vehicle” should never be your identity, noting that people can be destroyed when they equate losses with personal worth. 00:00 Who Are You Without It 01:40 Failure as a Teacher 04:18 Opportunity in the Downturn 04:58 Your Vehicle Not Identity 06:07 Ego Goals and Depression 07:30 Giving Back for Fulfillment Thanks for listening, and…