Starcast
Join the waitlist
The iDesign Lab Podcast | Where Design, Business, and Culture Shape How We Live and Build
The Business That Refused To “Scale" with Rebecca D'Emic
Coming soon to iPhone. Already have it? “Listen in Starcast” takes you straight there.
On this episode
About this episode
Send us Fan Mail A boutique can be profitable and still refuse the “scale at all costs” playbook. We’re joined by Rebecca D'Emic, one of the women behind Elegant Child, to unpack how a Boca Raton children’s boutique becomes a 20-year success story built on curation, customer experience, and community trust. Rebecca takes us back to the origin: a mom with an eye for fashion, weekends of garage-sale treasure hunting, and early storefront lessons that turn into a brand rooted in taste and prese...