Why Emotional Energy Is the Real X-Factor in Scaling a Business (Not Strategy)

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Most founders think strategy is what separates the businesses that scale from the ones that stall. It isn't. Lee Benson built an aerospace maintenance company from zero to over 100 million dollars with no outside investors and sold it for a 21.6x EBITDA multiple, in an industry where an 8x is considered a strong exit. He says the real driver wasn't the strategy. It was something almost nobody tracks. Lee Benson is the founder of ETW, where he runs CEO mastermind groups and coaches roughly thirty CEOs at a time, and the founder of Dinner Table, a family value creation platform now serving over 40,000 parents. He has started eight companies from scratch, currently runs two as CEO, and wrote…