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Build or Break

Build or Break

Kendra Scott's 1st Business Failed. Her 2nd Became a Billion Dollar Company.

Sep 3, 2026 · 1h 8m

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About this episode

Kendra Scott started her first company to give hats to cancer patients. It failed. With $500, a spare bedroom, and a newborn baby, she started again, and this time built one of the most recognizable brands in America. Kendra Scott sits down with me for a wide-ranging, funny, and unexpectedly emotional conversation — from getting bullied so badly in middle school she ate lunch in a bathroom stall, to the stepfather whose battle with brain cancer inspired her first (failed) business, to the ten years she spent unable to get a single investor to write her a check. Kendra opens up about building Kendra Scott out of a spare bedroom with a newborn on her hip, why she named the company after…