Retail Christmas Window Displays: The 3-Colour Rule That Sells

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Your shop window is your hardest-working unpaid employee. This Christmas, is it pulling its weight? Hi, I'm retail strategist and founder of Resilient Retail Club , Catherine Erdly . This episode is brought to you by our sponsor Capify - business funding made simple. Find out more at capify.com If you're an independent retailer, you're probably about to put up your Christmas window display, or you've already planned it. But a pretty window isn't the same as one that sells. For most independents, the quickest Christmas win isn't finding more customers. It's each customer spending a little more. So what does a window have to do to make that happen? And what's it doing for you at 10 o'clock at…