618 | You Learned How to Save. Now Learn How to Spend | Jesse Mecham

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Every dollar you save is just money you're planning to spend later—so why does no one talk about the skill of spending well? Jesse Mecham, founder of YNAB, couldn't justify buying a fifty-cent donut despite being objectively "good at money," and that moment of extreme frugality sparked a crisis that would reshape how he thinks about every financial decision. Key Topics Discussed What's Money For? 00:02:30 Jesse explains why the fundamental question "What is this money for?" is more important than any budgeting technique, and why "for investing" isn't a sufficient answer. The Fifty Cent Donut Story 00:08:45 The pivotal moment when Jesse couldn't justify buying a donut despite financial…