Starcast Join the waitlist
Proven Podcast

Proven Podcast

The Science of Scaling & AI - Mark Roberge

Jul 1, 2026 · 1h 10m

Coming soon to iPhone. Already have it? “Listen in Starcast” takes you straight there.

On this episode

About this episode

Charles sits down with Mark Roberge, tech entrepreneur, Harvard Business School professor, and founding Chief Revenue Officer of HubSpot, to break down what AI is actually doing to sales, scaling, and the way companies get built. From the real numbers behind AI adoption to the frameworks that separate companies that scale successfully from the ones that stall out, Mark shares why growth isn't about working harder. It's about measuring the right things before you push the gas. Together, they dive into the four phases of AI in the workplace, why chasing revenue too early can kill product market fit, how big companies survive disruption by cannibalizing themselves first, and why mental health…