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Sharp Tech with Ben Thompson

Sharp Tech with Ben Thompson

(Preview) Two Paths for Apple and Its Users, More on Amazon and Advertising, OpenAI and 722 Mathematical Manuscripts

Oct 9, 2026 · 30m

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On this episode

About this episode

Andrew and Ben begin with reflections on Ben’s changing relationship with the Mac and two markets that may ultimately be impossible to serve with one product and operating system. Then: Why Apple’s plans for your living room make sense, reactions to the Duo, and the near-term outlook for humanoid robots in the home. From there: More specifics on why agents put certain types of advertising at risk, thoughts on Amazon adopting a YouTube Premium model, and a question about product pricing that spawns a lesson in advertising, generally. Then: Reactions to OpenAI’s math progress, anxiety among mathematicians, inter-disciplinary skills, joining forces on Machine Intelligence Island, and a…